Amazing De Ruiter Assortment on display at the Naivasha open days
Rose growers drawn from different zones in Kenya converged on different days during the Open Days that were held throughout Week 8; just a few days after a relatively successful Valentine’s season. From the growers we spoke with, the biggest pain-point in the period before and after Valentine's has been freight costs. Press reports indicated that limited capacity and higher freight rates meant more expensive Kenyan flowers when they eventually get to key markets.
Amidst this mix of challenges and promising days ahead, roses were in full bloom inside the DREA showhouse. These included well-known De Ruiter winning varieties as well as a good number of new roses and some promising numbers.
According to DREA’s MD Rob Letcher, rose growers are welcome not only during Open Days but at any planned day throughout the year because the breeder’s strategy is to offer as sufficient time as possible to its customers.
More moments with some of the visiting rose growers during the Open Days
DREA STANDARD ROSES
DREA put a spotlight on some older as well as exciting new Standard rose varieties with outstanding trade and production qualities.
These include; Sunniva®, Fire Flare®, Trivia®, Concubine®, Daydreaming®, Ever Pink®, Super Sun® and the code C 15 0034 003. What also stood out during the day was an amazing assortment of De Ruiter sprays. The range included regular spray roses, specialty spray varieties and novel numbers that also boasted impressive production and potential trade qualities.
Some of the Standard roses showcased
DREA SPRAY ROSES
Also blooming in the DREA showhouse was a wide range of standard sprays such as Snow Bubbles®, Orange Star®, Barbie Bubbles®, Purple Mandarin®, Zadique®, Sunny Bubbles®, and Red Bubbles®. Growers can also sample niche varieties such as Romantic Bubbles® and Lavender Bubbles®, and other gorgeous selections such as Special Dimension® and Constellation®.
Floral artists from across the globe love Spray Roses because with only a few stems, one can already produce a large enough bouquet. The versatility in colour, shades and sizes is also a mark of distinction that makes the sprays a popular choice for mixed bouquets as well as bigger, more elaborate arrangements.
With the growing popularity of spray roses, De Ruiter East Africa is well placed to cater for growers in the region with their assortment which includes the celebrated Bubbles® series that has more than 30 varieties. The Bubbles® sprays are known for their big head sizes and sturdy lengthy stems. The impressive color range as well as distinct shapes also make the bubbles a special treat for trade and especially florists. With their inspiring range of Spray roses, De Ruiter aims to meet the critical demand for quality and innovation that seems to be the current buzz in the floral chain.
Some of the sprays showcased during the open days
