Advertising & marketing in Floriculture

Thursday 10 October 2018 the national product meeting Kalanchoe took place at Eosta in Waddinxveen. Over 30 Kalanchoe breeders and breeders attended the...

After 10 years as Director of promotions at Asocolflores, Jairo Cadavid is moving on to undertake new challenges.

‘Because of their unique appearance and intense colours, every Calla is one of a kind. When combined with other flowers it is simply not possible to i...

More than 75% of suppliers of Summer Annuals (garden plants) voted in favor of the 2016 promotion plan. During the product meeting on 10 December

This seasonal magazine '365 Days of Flowers' will offer florists creative ideas about seasonal products.

How on earth will you know if software for your shop is right for you?! See how a free demonstration of Strelitzia helped a UK florist make up her mind...

The month of June 2015 had no special international holidays and two more auction days than in 2014. The cut flower supply rose by 6.5%.

Love is literally in the air: meet #cupidrone! Delivering love from above, searching for targets armed with a Porta Nova Red Noami rose. Love is fallin...

Anthura just launched a brand new company movie. Well worth 180 seconds of your precious time.