So, why should you attend Proflora? Not only is Proflora the best, largest and one of the most prominent annual flower trade shows, but also having the flower industry under one roof allows one to gain an overview of the flower market and industry, get competitive information of a wide range of products in a short period of time, meet face to face with the best national flowers growers and breeders, stay up to date on the newest flower varieties, exchange new trends in the flower industry between exhibitors from all over the world and also be part of an Outstanding Quality Flower Competition.