President Dr Iván Duque Márquez of Colombia presided over the official opening ceremony of Proflora 2019 in Bogota. The tradeshow, now in its tenth edition, is the premier showcase for ornamentals in the South American country. Proflora show which is a key platform for promoting Colombian flowers was incepted in 1991 and takes place every two years.
During a recent UN address, President Duque expressed how the Colombian floricultural industry was instrumental in driving the 17 Sustainable Development Goals.
According to reports leading up to this year’s event, President Duque is a true champion of the flower industry and is a personal acquaintance to a good number of players in the sector.
Flowers are the second-largest export product in Colombia. Last year the industry contributed 1.6 billion dollars to the country’s GDP. Duque expressed his wish to double this amount in the next decade, signaling his intention to draft a master plan to achieve this, together with the industry.
For over 50 years Colombia has offered a great variety of fresh cut flowers to more than 100 countries with their elaborately consolidated cluster of growers, suppliers and logistical facilities. Currently, Colombia is an exceptional place to do business, because it has established high-quality standards and become the most reliable.
Proflora is more than just a flower trade show, the event provides an extensive selection of inspiring experiences and the best scenario for business opportunities.