Florists’ Transworld Delivery (FTD) announces Smithers-Oasis as a Premier Sponsor of the FTD World Cup 2019. The prestigious floral design competition will take place from March 1-3 at the PHS Philadelphia Flower Show, the nation’s largest and longest-running horticultural event.
Smithers-Oasis is a leading global manufacturer and marketer of floral foam, floral accessory products, cellular growing media, and postharvest products. In 1954, they revolutionized the floral industry with the creation of water-absorbing foam for florists under the OASIS® brand.
“Smithers-Oasis is thrilled to be the exclusive provider of floral foam, flower food and floral accessories for this prestigious international floral event,” said Robin Kilbride, President and CEO. “Since our beginning, Smithers-Oasis has worked with floral designers around the world. While our original goal was to give them the best tools to create beautiful designs, we quickly discovered that they were more often the ones to inspire us. We are delighted to be a Premier Sponsor to support these designers, and it’s a special treat to be hosting them in the United States, where Smithers-Oasis’ global headquarters is located. I can’t imagine not being part of the FTD World Cup.”
FTD is pleased to have such tremendous support from Smithers-Oasis for FTD World Cup. “We are excited to partner with Smithers-Oasis to bring the most premier floral products brand in the industry to this world-class competition,” says Tom Moeller, FTD Executive Vice President. “The support Smithers-Oasis is contributing continues to demonstrate their commitment to the floral industry to build partnerships and offer inspiration for designers.”
The FTD World Cup 2019, which occurs every four to six years, will include 23 of the world’s top designers selected to represent their countries. All competitors will create four floral designs in the preliminary rounds during opening weekend of the Philadelphia Flower Show. The top 10 semifinalists will craft an additional design, and the top five finalists will create one final design prior to the winner being announced. The competition winner will be named the Interflora World Cup Champion.