Dümmen Orange launches its Dümmen Orange Experience concept in the Netherlands during which their flowers and plants will be presented together in Week 45 for the first time.
Starting Tuesday November 6, Dümmen Orange will welcome its visitors in the Netherlands at their Open House locations in De Kwakel and Kudelstaart. The day after the company kicks off at the IFTF in Vijfhuizen and at the Royal FloraHolland Trade Fair in Aalsmeer.
When entering the Open House in De Kwakel (November 6-9), visitors will walk straight into the core of Dümmen Orange's Experience. First you will see various European and non-European rose and gerbera varieties. Additionally there are 200 European Dümmen Orange roses in full bloom in their show house. Next to this, for the first time, Dümmen Orange is showing other products too: 60 chrysanthemum varieties, bulb flowers and 20 tables with pot plants.
At the Open House Gerbera in Kudelstaart (November 6-9), Dümmen Orange is presenting its new gerbera introductions in the reception area. In the show house the gerberas range, including the new varieties, can be admired in full bloom.
At the IFTF in Vijfhuizen (November 7-9) you can find Dümmen Orange at booth nr. A3.02, which contains two areas. In the first area, visitors will have the opportunity to Meet & Greet. Here you will find the latest Dümmen Orange retail varieties and novelties. A selection of their roses can be found in the second area of this booth as well as in the next-door’s booth of our partner J. Spek.
At the Royal FloraHolland Trade Fair (November 7-9) Dümmen Orange will be present with two booths: There is a Meet & Greet booth (nr. 16.8) where their plant arrangements will be presented, for customers to meet up and getting a Pina Colada-polaroid. This is not about a photo with a cocktail but a nice picture with Dümmen Orange award-winning cut chrysanthemum!
At the second booth (nr. 17.4) 89 vases with Dümmen Orange high-quality roses coming from our locations in Ethiopia, Kenya and the Netherlands will be presented. In the same booth they will also show a wide variety of wholesale & retail solutions for flowers and plants.
At each location enthusiastic and knowledgeable staff will be present and food and drinks will be catered for. With two shuttle vans Dümmen Orange will provide for transport for visitors between the four locations.
Rokus Hassefras, Marketing Manager at Dümmen Orange says: “It’s always a great pleasure for Dümmen Orange to participate in Week 45 and welcoming so many visitors at the multiple locations. It gives us the opportunity to connect with all kinds of people such as growers, florists, retail and wholesale contacts and learn more about their needs and preferences.”
"Dümmen Orange wants to indulge its visitors with our wide product range during the Dümmen Orange Experience. That’s why we will show our flowers and plants together for the first time in Week 45. From now on The Dümmen Orange Experience will take place twice a year, in summer and winter, at our location in De Kwakel."