Flower wholesaler B & G de Mooij (based in Honselersdijk, rooted in Rijnsburg) presents itself from today with a new logo. 20 years after the company started as commissioner, it modernises its services again. The new logo is the symbol for that change.
'The flower sector is changing; we adapt ourselves', is how it sounds in the message that customers of B & G de Mooij receive these days. 'Internet makes the whole chain transparent and accessible. Also for florists. To save costs, they like to order as close to the source as possible. And online of course, because that gives convenience and speed. Online florist suppliers are sprouting like mushrooms for that reason.
The De Mooij brothers figured out what that means for the sector. They report that with their new services, they report. Gerco: 'Whoever orders this afternoon wants everything in his store tomorrow morning. Everyone has become accustomed to this by companies such as bol.com and Cool Blue.
If you can not do that as an online Dutch flower supplier, then you will certainly have no chance, especially when it comes to shops in the Netherlands and Belgium.
Although B & G de Mooij remains a partner for the traditional wholesaler and line driver, it is now fully equipped to operate that online supplier. The company offers them a well-organized but complete range, is ready for use almost 24 hours a day and delivers products packed and packaged to the forest level and per florist. Gerco: The online supplier, or so you want the 'modern wholesaler or line driver', can optimally focus on the contact with the customer, on sales and on solid logistics. '