De Ruiter East Africa's "Beyond Zero" Philanthropic Roses
Royal De Ruiter East Africa in conjunction with a Kenyan charity named ‘Save a child’s heart’ did an exclusive naming of the rose “Beyond Zero”. Beyond Zero is named after Kenya’s First lady Margaret Kenyatta’s charity campaign that champions maternity health care across Kenya.

Beyond Zero is named after Kenya’s First lady Margaret Kenyatta’s charity campaign that champions maternity health care across Kenya.
“Royal De Ruiter East Africa is proud to be part of this initiative with the ‘Beyond Zero’ rose. The rose is a beautiful pastel colored classic pink variety,” said Edward Manning (MD De Ruiter East Africa) during the exclusive event.
"Save a child's heart" charity commits to provide vital lifesaving heart surgeries to children across Kenya. The charity headed by Rina Attias has been instrumental in providing lifesaving heart surgeries for children in the country.