On the second day of Fleurop Interflora World Cup competition, the designers were asked to undertake two live task which they could prepare at home. First- a revolutionary bouquet 100% Hand-tied. The second assigment of the day was all about creating a 100% organic workpiece that is free of floral foam, wire, or metal.
It was another day with amazing floral design work.. Where the competitors fought to get a spot into the finals. Only ten would make it to the next day....
Flowerweb worked directly with the organisation to make sure we not only show you the end results but also a spep by step from start to finish. We interviewed the competitors to tell us the stories behind the creations and techniques used
Below you can see the works results from Sofie Danielsson from Sweden.
Day 2: Second competition task: 100% hand-tied
The second task requires the creation of a revolutionary bouquet that is striking, unique, and never before seen in a time limitof 1 hour.
The perhaps most obvious striking aspect of my piece is the shape. I wanted to create the feeling of layers. Of two worlds uniting in both textures and look. At the same time I wanted to tie the bouquet conventionally. The uniqueness I hope lies in the creation of a bridge both technically and mentally.
In all my work pieces the flowers are wild and have strong characteristics. I want them to show their own personality. To me it's important not to overuse exotic flowers. I like where I'm coming from, the scenery where I got my interest from and still get inspired by. The flowers I have used should love to grow in the garden back home in Sweden.
There's way too much violence in the world today so I would actually like to give this bouquet to anyone fighting. To remember that following ones roots we all eventually end up in the same place.
Day 2: Third competition task: 100% organic
Task three relates to freedom by reduction. All of the contestants are required to avoid using any materials that are not recyclable. This is all about creating a 100% organic workpiece that is free of floral foam, wire, or metal.
For the organic job I found my inspiration in the forest. In the trees with their beautiful patterns and bright warm colors. From the forest we create and make lots of every day tools. One example is the toothpicks which became my own organic floral foam. By adding water the tree frame then expand itself and becomes waterproof just like a boat capsuling my wooden foam.
The most striking thing about creating a 100% organic work piece is how you totally need to think in a new way. In our industry it's easy to take shortcuts and find quick ways to create something beautiful but much harder to find good sustainable solutions. The key take away is definitely that we all need rethink how we carry out our work
Support (designer name) via de "SUPPORT SELFIE" APP
Fleurop-Interflora & Flowerweb have created a special "SUPPORT SELFIE APP" so everyone can show support for their favourite competitors. Whether they are at home or able to come to the event. It works very easy: You can use your computer, ipad or smartphone to upload a picture wit small text. Which will be uploaded automatically on a big screen at the event. So all competitors can see the friend’s, family and fans supporting them. It works very easy.
Just go to www.sqiffer.com/fleurop and follow the steps.
Video day 2
The host of the Fleurop-Interflora World Cup 2015 is Fleurop AG. Fleurop in Germany is a company of professional florists and is a stock corporation based in Berlin. The shareholders are exclusively Fleurop partner florists who operate qualified floristry businesses offering the services of Fleurop.
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