Fleurop - Interflora World Cup Berlin - Day 1 Caroline Loo Sooi Hing
It was an exiting first day of Fleurop Interflora World Cup competition. All competitors had to do two tasks. Starting of with a surprize item in the morning and in the afternoon the first task the competitors had prepared beforehand. Titled, ‘100% Personal’.
Flowerweb and it team was right there and worked with the organisation to make sure we not only show you the end results but also the story behind the creations and techniques used told by the competitors themselves.
Below you can see the results from competitor Caroline Loo Sooi Hing from Malaysia.
On our Fleurop - Interflora event page you can see the floral designs from the other competitors.
All contestants were given a surprise assignment which was called "100% Dianthus". They had 4 hours preperation time and 90 minutes time to actually finish the assigment with flowers.
The main ingredients of this assigment:
All competitors recieved the same metal construction.
All competitors were free to use as many of the provided materials as they want.
The main focus in the overall design should be on Dianthus flowers.
Caroline likes these kind of challenges as they are part of these kind of competition and fair for everyone. Freedom is the clever (and creative) use of the supplied materials. She put a lot of energy in, but really liked doing it.
Day 1: First competition task: 100% personal
The first World Cup task is all about the personality of the finalists. Free of the compulsion to observe rules or conventions, the individual work pieces should reflect the different facets of their characters.
My design is versatile, adaptable and gives viewers a fresh and boundless feeling and these reflect free spirit of my character.
I used a different-from-usual technique to tie test tubes and to embed them in between materials. It took me one whole month just to prepare the structure the first time and some more time to refine it in order to create the desired visual appearance.
Freedom to me is free to do what idea that just strikes me, and if I like the idea, freedom to me is to work on it unbounded, and freedom to implement it in a totally new concept.
Support (designer name) via de "SUPPORT SELFIE" APP
Fleurop-Interflora & Flowerweb have created a special "SUPPORT SELFIE APP" so everyone can show support for their favourite competitors. Whether they are at home or able to come to the event. It works very easy: You can use your computer, ipad or smartphone to upload a picture wit small text. Which will be uploaded automatically on a big screen at the event. So all competitors can see the friend’s, family and fans supporting them. It works very easy.
Just go to www.sqiffer.com/fleurop and follow the steps.
Video from day one
The host of the Fleurop-Interflora World Cup 2015 is Fleurop AG. Fleurop in Germany is a company of professional florists and is a stock corporation based in Berlin. The shareholders are exclusively Fleurop partner florists who operate qualified floristry businesses offering the services of Fleurop.
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