'Bouquet Tales' is a new initiative that will bring together a diverse community of European florists at www.bloomtube.com/bouquettales. Are you ready to become the local hero in bouquets this Mother's Day? Let the videos, pictures, trends and all other content inspire you.
'Bouquet tales' aims to inspire florists to become the 'shopping destination' for the absolute best bouquets in their area. The goal is to empower the real 'floral change makers'. These florists are passionate about making a difference in their local market by creating their own style in bouquets.
People can resist anything but a great bouquet; in fact 80% of revenues of a high street florist is derived from bouquets! So go out, create, and seduce those consumers with your bouquets, is the main message of this new project. Mother's Day is a great moment to start making a difference.
'Bouquet Tales' is initiated by the 'Promotion Groups' of 5 special flowers with character: Chrysanthemum, Calla, Hydrangea, Anthurium and Avalanche+ Roses. And the project is supported by the Pure Seasonal flower project for a great 'seasonal touch'
These 6 promotion groups have joined forces to help florists making a statement with their 'normal' bouquet work rather than just floral art! Floristry and especially bouquets; it's all about the impact of mixing flowers, shapes and colours in a professional way and distinguish from the supermarket and other retailers' offer. Working with these 6 products as different key players in their range will give florists the opportunity to create a great variety of bouquets in their own style, each and every season. Visit www.bloomtube.com/bouquettales for more information, step-by-steps, video's, visuals and other inspiration.
Have a great Mother's Day and let's start sharing: www.facebook.com/bouquettales