On Thursday, December 12, the 19 finalists of the FloraHolland Award ‘De Glazen Tulp 2014’ presented their nominated products before a jury of prominent judges.
This jury consisted of Rob Verlinden (TV-garden presentor), Jorna Spapens (TV-presentor), Erwin Meier (Director of Meier garden centre, Switzerland), Pascal Koeleman of 2Dezign and Judith Baehner (Garden editor of the weekly magazine Margriet). The jury examined the products from a commercial angle. Their primary question was: what does the consumer think of it? On 16 January 2014 the winners in each category will be announced during a festive event in Hotels van Oranje in Noordwijk.